Monday, 30 November 2015

Research

Liquid Swords Video

http://www.anthonysaraceni.com/liquid-swords/hh1scn7l0rrkcobuftmjyawow33wyw






Liquid swords

·      Establishing shot-
·      Rich visuals
·      Narrative is clear from the offset
·      Sound and editing
·      Cutting of shots are to the beat, as well as the sound

·      Movement and narrative are in the garment




https://www.youtube.com/watch?v=cNbFc-fa-ww






Yves Saint Laurent - Menswear Fashion Film 
https://vimeo.com/83543783


From the opening shot we instantly know the brand/company linked to the video. We know this from association. I have been thinking about how the designer creates a garment with the intention of movement (as mentioned within Nick Knights Show Studio video). This can be seen within this fashion film ....... (GIF). The transitions and sounds are well suited and fit to the beat and cuts. As well as this, the camera angles work successfully to show multiple viewpoints of the clothing.

No model is seen to be looking directly into the camera, creates a sense of mystery.
Something I didn’t like was the quick transitions of the man where it looked like his head was spinning. (show gift)
I thought that it was very unrelated to the rest of the film and was dull, dark lighting. However, straight after this, the model can be see as having exposed light on his face. One can infer that he is being photographed down the catwalk by a photographer, this was much more relevant to the fashion film and was an element I could use within my own work. 


The overall video has a common theme as the video is divided into three frames

the next section of the film becomes slower, therefore the music and editing pace also becomes slow. 

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